Valley Metro
Valley Metro Retail Centre in Brisbane's Fortitude Valley has long been know for being "on the wrong side of the tracks", or in this case, on top of the tracks! After under going a $54m redevelopment, B Communication was brought on to increase the Valley Metro social media presence and then engaged further to complete onsite activations, tenant promotions and social media management for a 12 month contract.
During this time, the social media following increased by over 1,000%, the email database was grown to 1,500 from its inception within 6 months, 4 centre activations were held and multiple new retail openings were managed and coordinated alongside the individual tenants.
We understand the complex nature of development sites and live retail centres, to be able to provide fluid solutions to align with each scenario.